MD Settings: tweak some strings, courtesy of our new UX writer

chrome/app/settings_strings.grdp

 <?xml version="1.0" encoding="utf-8"?>
 <!-- Settings-specific strings (included from generated_resources.grd). -->
 <grit-part>
   <!-- About Page -->
   <message name="IDS_SETTINGS_ABOUT_PAGE_BROWSER_VERSION" desc="The text label describing the version of the browser, example: Version 57.0.2937.0 (Developer Build) unknown (64-bit)">
     Version <ph name="PRODUCT_VERSION">$1<ex>15.0.865.0</ex></ph> (<ph name="PRODUCT_CHANNEL">$2<ex>Developer Build</ex></ph>) <ph name="PRODUCT_MODIFIER">$3</ph> <ph name="PRODUCT_VERSION_BITS">$4</ph>
   </message>
   <if expr="chromeos">
     <message name="IDS_SETTINGS_ABOUT_PAGE_DETAILED_BUILD_INFO" desc="Label describing the section that shows detailed information about the current Chrome build.">
       Detailed build information
@@ skipping 230 matching lines @@
   </if>
   <if expr="not is_linux or chromeos">
     <message name="IDS_SETTINGS_RESET_TO_DEFAULT_THEME" desc="Name of the control which resets the browser theme back to the default theme.">
       Reset to default
     </message>
   </if>
   <message name="IDS_SETTINGS_SHOW_HOME_BUTTON" desc="Label for the checkbox which enables or disables showing the home button in the toolbar.">
     Show home button
   </message>
   <message name="IDS_SETTINGS_SHOW_BOOKMARKS_BAR" desc="Label for the checkbox which enables or disables showing the bookmarks bar in the toolbar.">
-    Always show the bookmarks bar
+    Show bookmarks bar
   </message>
   <message name="IDS_SETTINGS_HOME_PAGE_NTP" desc="Description of the New Tab Page when set as the home page.">
     Use the New Tab Page
   </message>
   <message name="IDS_SETTINGS_OTHER" desc="Label of the input box for the home page.">
     Other
   </message>
   <message name="IDS_SETTINGS_CHANGE_HOME_PAGE" desc="Label of the control to change the home page.">
     Change
   </message>
@@ skipping 685 matching lines @@
       Try again
     </message>
     <message name="IDS_SETTINGS_PRINTING_CUPS_PRINTER_REQUIRE_INTERNET_MESSAGE" desc="The message shown when there is no internet access to set up a printer.">
       Connect to the internet to add a printer
     </message>
   </if>
   <message name="IDS_SETTINGS_PRINTING_CLOUD_PRINTERS" desc="In Printing Settings, the title of the google cloud printers setting section.">
     Google Cloud Print
   </message>
   <message name="IDS_SETTINGS_PRINTING_CLOUD_PRINTERS_DESCRIPTION" desc="In Printing Settings, the title description of the google cloud printers setting section.">
-    Setup cloud printing devices
+    Set up cloud printing devices
   </message>
 
   <!-- Downloads Page -->
   <message name="IDS_SETTINGS_DOWNLOADS" desc="Name of the settings page which displays download preferences.">
     Downloads
   </message>
   <message name="IDS_SETTINGS_DOWNLOAD_LOCATION" desc="Label for the input which allows the user to specify the default download directory.">
     Location
   </message>
   <message name="IDS_SETTINGS_CHANGE_DOWNLOAD_LOCATION" desc="Text for the button which allows the user to change the default download directory.">
@@ skipping 607 matching lines @@
   <message name="IDS_SETTINGS_ENABLE_DO_NOT_TRACK" desc="The label of the checkbox to enable/disable sending the 'Do Not track' header">
     Send a "Do Not Track" request with your browsing traffic
   </message>
   <message name="IDS_SETTINGS_ENABLE_CONTENT_PROTECTION_ATTESTATION" desc="description label for verified access about premium contents">
     Enable Verified Access
   </message>
   <message name="IDS_SETTINGS_WAKE_ON_WIFI_DESCRIPTION" desc="In the settings tab, the text next to the checkbox for enabling quickly reconnecting to known Wi-Fi SSIDs.">
     Keep Wi-Fi on during sleep
   </message>
   <message name="IDS_SETTINGS_MANAGE_CERTIFICATES" desc="Text for manage certificates button in Privacy options">
-    Manage Certificates
+    Manage certificates
   </message>
   <message name="IDS_SETTINGS_MANAGE_CERTIFICATES_DESCRIPTION" desc="Secondary, continued explanation of how to manage SSL certificates and settings in Privacy options">
     Manage HTTPS/SSL certificates and settings
   </message>
   <message name="IDS_SETTINGS_CONTENT_SETTINGS" desc="Text of the button that takes a user to settings page thats allows users to modify site settings. Also the title of that settings page.">
-    Content Settings
+    Content settings
   </message>
   <message name="IDS_SETTINGS_SITE_SETTINGS" desc="Text of the button that takes a user to the enhanced settings page thats allows users to modify site settings. Also the title of that settings page.">
     Site Settings
   </message>
   <message name="IDS_SETTINGS_SITE_SETTINGS_DESCRIPTION" desc="Secondary, continued explanation of what content settings in Chrome do">
     Control what content websites can show you and what information they can use as you browse
   </message>
   <message name="IDS_SETTINGS_CLEAR_DATA" desc="Text for clear browsing data button in Privacy options">
     Clear browsing data
   </message>
@@ skipping 330 matching lines @@
   <message name="IDS_SETTINGS_SITE_SETTINGS_COOKIES_CLEAR_ALL" desc="Text for the button that clears all site data.">
     Clear all
   </message>
   <message name="IDS_SETTINGS_SITE_SETTINGS_SITE_CLEAR_ALL" desc="Text for the button that clears all site data and resets the site.">
     Clear and reset
   </message>
   <message name="IDS_SETTINGS_SITE_SETTINGS_COOKIE_SEARCH" desc="A placeholder label shown inside the Cookie Data filter textbox as a hint that the user can enter a substring to search for.">
     Search cookies
   </message>
   <message name="IDS_SETTINGS_SITE_SETTINGS_THIRD_PARTY_COOKIE" desc="Label for the Block 3rd-party cookie checkbox on the Cookies category.">
-    Block third-party cookies.
+    Block third-party cookies
   </message>
   <message name="IDS_SETTINGS_SITE_SETTINGS_THIRD_PARTY_COOKIE_SUBLABEL" desc="A sub-label below the Block 3rd-party cookie checkbox.">
-    Prevent third-party websites from saving and reading cookie data.
+    Prevent third-party websites from saving and reading cookie data
   </message>
   <message name="IDS_SETTINGS_SITE_SETTINGS_DELETE_DATA_POST_SESSION" desc="Label for the checkbox that allows the user to automatically delete their data at the end of the browser session.">
     Keep local data only until you quit your browser
   </message>
   <message name="IDS_SETTINGS_SITE_SETTINGS_ADOBE_FLASH_SETTINGS" desc="The text for the link that points the user to the Adobe Flash Player Storage settings on the web">
     Adobe Flash Player Storage settings
   </message>
   <message name="IDS_SETTINGS_SITE_SETTINGS_LEARN_MORE" desc="The text for the link to learn more about how managing exceptions work for Site Settings categories">
     Learn more
   </message>
@@ skipping 259 matching lines @@
     </message>
     <message name="IDS_SETTINGS_EDIT_PERSON" desc="Title of the edit person subpage. This is a subpage to edit the name and icon of a Chrome Profile.">
       Edit person
     </message>
     <message name="IDS_SETTINGS_PROFILE_SHORTCUT_TOGGLE_LABEL" desc="Label of the toggle that creates or removes a desktop shortcut for the profile.">
       Show desktop shortcut
     </message>
   </if>
 
   <message name="IDS_SETTINGS_SYNC_OVERVIEW" desc="The message that appears in the options dialog when sync has not been set up by the user.">
-    Sign in to get your bookmarks, history, passwords and other settings on all your devices. You'll also automatically be signed in to your Google services.
+    Sign in to get your bookmarks, history, passwords, and other settings on all your devices. You'll also automatically be signed in to your Google services.
   </message>
   <message name="IDS_SETTINGS_SYNC_DISCONNECT" desc="The text to display on the button to indicate stop syncing functionality.">
     Sign Out
   </message>
   <message name="IDS_SETTINGS_SYNC_DISCONNECT_EXPLANATION" desc="The text to display in the Sign out of Chrome dialog to stop syncing for non-managed profiles.">
     Changes to your bookmarks, history, passwords, and other settings will no longer be synced to your Google Account. However, your existing data will remain stored in your Google Account and can be managed on <ph name="BEGIN_LINK">&lt;a href="$1" target=&quot;_blank&quot;&gt;<ex>&lt;a href="$1" target=&quot;_blank&quot;&gt;</ex></ph>Google Dashboard<ph name="END_LINK">&lt;/a&gt;<ex>&lt;/a&gt;</ex></ph>.
   </message>
   <message name="IDS_SETTINGS_SYNC_DISCONNECT_EXPAND_ACCESSIBILITY_LABEL" desc="Label for the button in the Sign out of Chrome dialog that toggles showing the profile stats. Only visible by screen reader software.">
     Show profile stats
   </message>
@@ skipping 516 matching lines @@
       System
     </message>
     <message name="IDS_SETTINGS_SYSTEM_HARDWARE_ACCELERATION_LABEL" desc="Label for the checkbox that forces Chrome to render via hardware acceleration (GPU) when available.">
       Use hardware acceleration when available
     </message>
     <message name="IDS_SETTINGS_SYSTEM_PROXY_SETTINGS_BUTTON" desc="Text for the button that changes a user's network proxy settings.">
       Change proxy settings
     </message>
   </if>
 </grit-part>