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| +<h1>Tutorial: Google Analytics</h1>
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| +
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| +
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| +<p>This tutorial demonstrates using Google Analytics to track the usage of your
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| +extension.</p>
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| +
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| +<h2 id="toc-requirements">Requirements</h2>
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| +<p>
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| + This tutorial expects that you have some familiarity writing extensions for
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| + Google Chrome. If you need information on how to write an extension, please
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| + read the <a href="gettingstarted.html">Getting Started tutorial</a>.
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| +</p>
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| +
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| +<p>
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| + You will also need a <a href="http://www.google.com/analytics">Google
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| + Analytics account</a> set up to track your extension. Note that when setting
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| + up the account, you can use any value in the Website's URL field, as your
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| + extension will not have an URL of its own.
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| +</p>
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| +
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| +<p style="text-align: center">
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| + <img src="{{static}}/images/tut_analytics/screenshot01.png"
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| + style="width:400px;height:82px;"
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| + alt="The analytics setup with info for a chrome extension filled out." />
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| +</p>
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| +
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| +<h2 id="toc-installing">Installing the tracking code</h2>
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| +
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| +<p>
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| + The standard Google Analytics tracking code snippet fetches a file named
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| + <code>ga.js</code> from an SSL protected URL if the current page
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| + was loaded using the <code>https://</code> protocol. <strong>Chrome
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| + extensions and applications may <em>only</em> use the SSL-protected version of
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| + <code>ga.js</code></strong>. Loading <code>ga.js</code> over insecure HTTP is
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| + disallowed by Chrome's default <a href="contentSecurityPolicy.html">Content
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| + Security Policy</a>. This, plus the fact that Chrome extensions are hosted
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| + under the <code>chrome-extension://</code> schema, requires a slight
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| + modification to the usual tracking snippet to pull <code>ga.js</code> directly
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| + from <code>https://ssl.google-analytics.com/ga.js</code> instead of the
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| + default location.
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| +</p>
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| +
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| +<p>
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| + Below is a modified snippet for the
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| + <a href="http://code.google.com/apis/analytics/docs/tracking/asyncTracking.html">asynchronous
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| + tracking API</a> (the modified line is bolded):
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| +</p>
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| +
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| +<pre>
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| +(function() {
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| + var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true;
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| + <strong>ga.src = 'https://ssl.google-analytics.com/ga.js';</strong>
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| + var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s);
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| +})();
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| +</pre>
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| +
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| +<p>
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| + You'll also need to ensure that your extension has access to load the resource
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| + by relaxing the default content security policy. The policy definition in your
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| + <a href="manifest.html"><code>manifest.json</code></a> might look like:
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| +</p>
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| +
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| +<pre>{
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| + ...,
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| + "content_security_policy": "script-src 'self' https://ssl.google-analytics.com; object-src 'self'",
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| + ...
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| +}</pre>
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| +
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| +<p>
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| + Here is a popup page (<code>popup.html</code>) which loads the asynchronous
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| + tracking code via an external JavaScript file (<code>popup.js</code>) and
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| + tracks a single page view:
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| +</p>
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| +
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| +<pre>popup.js:
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| +=========
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| +
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| +var _gaq = _gaq || [];
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| +_gaq.push(['_setAccount', 'UA-XXXXXXXX-X']);
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| +_gaq.push(['_trackPageview']);
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| +
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| +(function() {
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| + var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true;
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| + ga.src = 'https://ssl.google-analytics.com/ga.js';
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| + var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s);
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| +})();
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| +
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| +popup.html:
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| +===========
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| +<!DOCTYPE html>
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| +<html>
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| + <head>
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| + ...
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| + <script src="popup.js"></script>
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| + </head>
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| + <body>
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| + ...
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| + </body>
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| +</html>
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| +</pre>
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| +
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| +<p>
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| + Keep in mind that the string <code>UA-XXXXXXXX-X</code> should be replaced
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| + with your own Google Analytics account number.
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| +</p>
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| +
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| +<h2 id="toc-tracking-pageviews">Tracking page views</h2>
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| +
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| +<p>
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| + The <code>_gaq.push(['_trackPageview']);</code> code will track a single
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| + page view. This code may be used on any page in your extension. When
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| + placed on a background page, it will register a view once per browser
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| + session. When placed on a popup, it will register a view once every time
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| + the popup is opened.
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| +</p>
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| +
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| +<p>
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| + By looking at the page view data for each page in your extension, you can
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| + get an idea of how many times your users interact with your extension per
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| + browser session:
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| +</p>
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| +
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| +<p style="text-align: center">
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| + <img src="{{static}}/images/tut_analytics/screenshot02.png"
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| + style="width:300px;height:119px;"
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| + alt="Analytics view of the top content for a site." />
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| +</p>
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| +
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| +<h2 id="toc-debugging">Monitoring analytics requests</h2>
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| +
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| +<p>
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| + To ensure that tracking data from your extension is being sent to Google
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| + Analytics, you can inspect the pages of your extension in the
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| + Developer Tools window (see the
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| + <a href="tut_debugging.html">debugging tutorial</a> for more information).
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| + As the following figure shows, you should see requests for a file named
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| + <strong>__utm.gif</strong> if everything is set up correctly.
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| +</p>
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| +
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| +<p style="text-align: center">
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| + <img src="{{static}}/images/tut_analytics/screenshot04.png"
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| + style="width:683px;height:418px;"
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| + alt="Developer Tools window showing the __utm.gif request" />
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| +</p>
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| +
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| +<h2 id="toc-tracking-events">Tracking events</h2>
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| +
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| +<p>
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| + By configuring event tracking, you can determine which parts of your
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| + extension your users interact with the most. For example, if you have
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| + three buttons users may click:
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| +</p>
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| +
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| +<pre>
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| + <button id='button1'>Button 1</button>
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| + <button id='button2'>Button 2</button>
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| + <button id='button3'>Button 3</button>
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| +</pre>
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| +
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| +<p>
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| + Write a function that sends click events to Google Analytics:
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| +</p>
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| +
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| +<pre>
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| + function trackButton(e) {
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| + _gaq.push(['_trackEvent', e.target.id, 'clicked']);
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| + };
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| +</pre>
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| +
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| +<p>
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| + And use it as an event handler for each button's click:
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| +</p>
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| +
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| +<pre>
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| + var buttons = document.querySelectorAll('button');
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| + for (var i = 0; i < buttons.length; i++) {
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| + buttons[i].addEventListener('click', trackButtonClick);
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| + }
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| +</pre>
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| +
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| +<p>
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| + The Google Analytics event tracking overview page will give you metrics
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| + regarding how many times each individual button is clicked:
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| +</p>
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| +
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| +<p style="text-align: center">
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| + <img src="{{static}}/images/tut_analytics/screenshot03.png"
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| + style="width:300px;height:482px;"
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| + alt="Analytics view of the event tracking data for a site." />
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| +</p>
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| +
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| +<p>
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| + By using this approach, you can see which parts of your extension are
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| + under-or-overutilized. This information can help guide decisions about UI
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| + redesigns or additional functionality to implement.
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| +</p>
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| +
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| +<p>
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| + For more information about using the event tracking API, see the
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| + Google Analytics
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| + <a href="http://code.google.com/apis/analytics/docs/tracking/eventTrackerOverview.html">developer
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| + documentation</a>.
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| +</p>
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| +
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| +<h2 id="toc-samplecode">Sample code</h2>
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| +
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| +<p>
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| + A sample extension that uses these techniques is
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| + available in the Chromium source tree:
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| +</p>
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| +
|
| +<blockquote>
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| + <a href="http://src.chromium.org/viewvc/chrome/trunk/src/chrome/common/extensions/docs/examples/tutorials/analytics/">.../examples/tutorials/analytics/</a>
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| +</blockquote>
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| +</p>
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